About Blue Sitten, Founder of Saint Lorem Studio

I resisted the urge to title this page "Watchu know about me, watchu watchu know about me?" My SEO instincts were too strong. That's the most important thing to know about me, right off the bat.

The second most important thing: ask me about a client and I'll talk for an hour. Ask me about myself and I suddenly need to check on something in the other room. Such is the curse of the entrepreneur. Or maybe just the curse of a Pisces.

So let's talk about words instead. Writing was my first love, and my poetry, fiction and essays have been published in two university literary journals. "Lorem" comes from lorem ipsum, the placeholder text designers use. It's a small joke, and a callback to all of it. Stephen King said, "To write is human, to edit is divine," which is why my favorite of our slogans is The word. Well placed. Taylor Swift understands this too, whatever the haters say: a hundred meanings can live inside one well-chosen word.

That's how I work. Every caption, color, font, line of code and keyword is chosen on purpose, and the purpose comes from research. Whimsy is welcome, as long as the strategy behind it is already running.

I started out behind a camera, which taught me what belongs in the frame. I've spent the ten years since in agencies, corporate offices and car dealerships, and every stop made it clearer that I was meant to run my own thing. When I told my partner, he said, "Well, duh."

Saint Lorem Studio was born from Blue Moon Marketing, my consulting firm, but it was never a rebrand. It shook me by the shoulders and made clear it was too willful to be anyone's second coming.

What I really do is solve problems: getting businesses found on Google, recommended by AI, and back into the accounts they've been locked out of. I never start with ad spend. Find the fix first, then pay for visibility.

Receipts

• →Managed $40K–$60K/month marketing budgets in automotive
• →Wrote, acted in, and produced a YouTube short for General Motors that won most-viewed video among GMC dealerships on Colorado's Western Slope
• →70% increase in attendance for Eagle Family Weekend
• →30% follower growth in six months for a trades client
• →Created a viral post during my time at Publix
• →Published in The Mangrove Review, Vol. 18 (FGCU, 2022) and The Cypress Dome, Issue 34 (UCF, 2023)
• →Introduced novelist Juan Martinez at UCF's Writers in the Sun reading (2023)
• →Marketing degree, Florida Gulf Coast University

The First Chapter

Saint Lorem Studio began in the hands of Kalyana Grace, a remarkably talented designer. It took shape in meetings huddled in the back of Bread Fellow and sprawled across the CSU library, and none of this would exist without those crucial moments. Kalyana is no longer involved in the day-to-day, but her essence is in these pages, and she will always be the first chapter of this story.